What is the origin and meaning of the word tequila?
What is the origin and meaning of the word tequila? The etymological roots of the word Tequila can have several meanings.
a) Place where it is cut – Due to the abundance of obsidian in the area of the Tequila Volcano that was used to make different hunting tools and in the kitchen tasks.
b) Also the word Tequila can mean a place of tribute since during the Aztec Empire it was used as a tribute to the emperors that was consumed only during religious or festive ceremonies.
c) Similar beverages from the region use words in Nahuatl such as Tecuin or Tejuino to refer to a fermented drink and Tepache that derives from the word Tepitl or Tepaitl.
Tequila is a brandy made in a small region of Mexico, through the distillation of the fermented must that is obtained from the heart of a plant known as the “blue agave”.
This heart of the plant, similar to a gigantic pineapple, is also called “mezcal”, which in Nahuatl means “the house of the moon”, to mean the core, the essence, the center, etc.
It is a product of the meeting of two worlds, because it uses a technique native to the European continent to transform a very old and characteristic material of the American land.
In Mexico, from some type of the two hundred different agaves with which it is counted, in other places other similar aguardentosa drinks are obtained, which receive the generic name of mezcal and take the surname of the population where they are born.
In this way, we have the mezcal from Oaxaca, the one from Cotija, the one from Quitupan, the one from Tonaya, the one from Tuxcacuesco, the one from Apulco, etc.
But there is no doubt that the most famous of all is the mezcal of Tequila, whose name is due to an ancient and dynamic population that is about fifteen leagues from Guadalajara, on the way from this city to the north and towards The other very busy port of San Blas de Nayarit, on the Pacific coast.
In its surroundings, and throughout the land that corresponded during the colonial era to the Corregimiento de Tequila, the blue agave is very well done, and in many parts there are large and small factories of the prestigious liquor known before the simplification of advertising as “wine”. of mezcal de Tequila “.
History of Tequila For one reason or another, tequila is now considered the “Mexican alcoholic beverage by excellence”, as well as mariachis and charros from Jalisco. The Tequila Museum and the Mariachi have proliferated. The Marichis constitute abroad the archetype of all the music of Mexico and of all of us who live in this country.
In fact, now the mariachi dresses charro and can not be conceived by drinking anything other than tequila.
When was Tequila Jalisco established? When Tequila Jalisco was founded?
JOSE CUERVO – THE HISTORY OF JOSÉ CUERVO
1758: The King of Spain grants Don José Antonio de Cuervo lands to cultivate and harvest the blue agave.
1795: Cuervo obtains the first concession of king Carlos IV of Spain for the commercial production of tequila. Each barrel is marked with the crow symbol.
1812: The Cuervo distillery is established, the La Rojeña factory. It is the oldest distillery of alcoholic beverages in Latin America and is still in operation today
THE HISTORY OF TEQUILA JOSÉ CUERVO
1873: Cuervo makes the first documented export of tequila to the United States.
1880: Cuervo introduces the first bottles of tequila. For the first time, the bottles replace the barrels.
1890-1920: Raven becomes an international sensation.
Cuervo receives the grand prize in Madrid in 1907
Cuervo wins the gold medal in London in 1911.
The Beckmann family joins the Cuervo family for the marriage of
of the daughters of the Cuervo in 1914.
The story of José Cuervo
1960: The Beckmanns are part of the legend of the Cuervo family: Juan Beckmann Gallardo, Juan Beckmann Vidal and Juan Domingo Beckmann.
1995: José Cuervo celebrates his bicentennial with the launch of José Cuervo Reserva de la Familia, the “cognac” of the tequilas.
Currently: José Cuervo is the best selling tequila in the world
and one of the main brands of alcoholic beverages in
planet. It can be found in 90 countries around the world